Creepy Momo messaging craze linked to girl’s death – but what is it?

Based on the image of a ‘bird-woman’ sculpture from Japan, the viral game’s demon Momo character has become something of an urban legend online. With large popping eyeballs, dishevelled hair and an eerie smile, the Momo meme resembles the nightmarish spirit from the horror movie ‘The Ring’, in which a group of teens are terrorized by a ghoul who crawls out of a VHS tape.